Fei Liu

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Fei Liu Allure Ring in platinum - winner of The Lonmin Design Innovation Award 2011

A flower-like design inspired by the art of seduction. A platinum ring set with diamond pave and a 2.59ct square emerald cut diamond. The design of this ring draws the viewer’s attention to the central diamond, capturing the seductive nature of the jewellery itself. The structural brilliance of platinum allows the piece to be large and dramatic whilst remaining refined and light. The strength of platinum also allows the design to be very three dimensional creating an even more dramatic finish. This ring is detailed, delicate and elegantly alluring.

The Allure Ring was inspired by flowers, not because of their beauty, but because of the intrinsic and fundamental purpose behind their extravagant façade. Their bright colours and enchanting smells act as lures for bees and insects. Beauty serves a greater purpose than simply visual; it is the art of seduction. I felt this was a beautiful metaphor for life, and more importantly, jewellery. I want this ring to draw in attention, I want it to captivate the onlooker and lure them in. All the beautiful petals and pavé lead the onlooker to the stunning 2.59ct square emerald cut diamond at the centre. All the attention is drawn in right to this spot, as a bee is drawn to the nectar. This is the purpose of it all, the reward.

The Allure Collection is inspired by the art of seduction with the award-winning Allure ring at its centre. Designed to draw the viewer’s attention to the central diamonds and stones; capturing the seductive nature of jewellery itself. With white diamond pave curving with the beautiful petal forms and subtle hues of pink and blue sapphires gently encasing stunning rubellite and sapphires; this collection is detailed, delicate and elegantly alluring.